Online

Below, you can quickly get an overview of Børsen’s online platforms.

Online

Borsen.dk

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On borsen.dk, users can keep up to date and get breaking news from the world of business. With advertising on borsen.dk, you will gain exposure to a valuable target group that earns more and spends more than others.

  • Reach the decision-makers of Danish business
  • Create interaction and drive traffic
  • Get exposure alongside highly professional content

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90% of Børsen’s consumers keep up to date with news wherever they happen to be.

Børsen has 208,664 weekly consumers.

Børsen’s consumers have a personal income that is 57% higher than the average.​

Børsen Leadership

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Børsen Leadership is a universe that offers Denmark’s most ambitious readers inspiration and immersion. Here, they get solutions to specific leadership challenges, inspiration for further developing leadership competences, and insight into strengthening their leadership and improving their work/life balance.

  • Leverage the synergy between print and online (option for link)
  • Get exposure alongside journalistic content that complements your brand
  • Reach the decision-makers of Danish business

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13% of Børsen’s consumers are CEOs or CFOs.​

Børsen has 208,664 weekly consumers.

31% of Børsen’s consumers who are active in business have been involved in purchasing courses, seminars, conferences and training programmes within the past two years.

Børsen e-newspaper

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Any advertisement that features in the printed newspaper can also, for a fee, benefit from exposure as a fixed element of the digital e-newspaper. You have the option to enhance your advertisement in the e-newspaper by incorporating an unlimited number of clickable links, thereby driving traffic directly to your website or webshop. This not only gives you an extra measuring parameter, but also creates value for the reader, who can act on the advertisement’s message at the moment they are exposed to it.

 

  • Get undisturbed attention in Børsen’s e-newspaper with an interstitial
  • Get exposure alongside journalistic content that complements your brand
  • Convert your physical insert to an online version

Inserts in the e-newspaper

If you place an insert in the physical newspaper, you can also get it exposed in the e-newspaper as a separate supplement at the end of the newspaper. Your insert can incorporate an unlimited number of clickable links, allowing you to measure your insert’s performance on an extra parameter. If you would like to place an insert in the Børsen e-newspaper that has not been distributed physically with the printed newspaper, this is also an option. Contact Advertising Sales for further information. Read more about inserts here

 

Get undisturbed attention in the Børsen e-newspaper

In the Børsen e-newspaper, you have the possibility of placing an interstitial. This is an advertisement that appears at a transition point in the e-newspaper and has a different format to the normal newspaper pages. An interstitial gives undisturbed attention to your message by taking over the screen so that the reader cannot avoid seeing it. The reader has to perform an action to move on in the e-newspaper. The advertisement can be made clickable, thus forwarding traffic directly to your website or webshop. Read more about interstitials here

 

Get guidance on making your advertisement clickable here

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The average reading time per issue is approx. 9 minutes.

The Børsen e-newspaper has 21,000 unique readers per month.

21% of the weekly users on borsen.dk who are active in business are C-level leaders.

Børsen newsletters

In Børsen’s newsletters, you as an advertiser have an attractive advertising opportunity in terms of both position and size. You will also have calm around your message because there is only one advertisement per newsletter.

  • Get undisturbed attention​
  • Create interaction and drive traffic​
  • Get exposure alongside highly professional content​

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90% of the readers keep up to date wherever they happen to be.​

247,569 people receive Børsen’s newsletters.​

Børsen’s readers have a personal income that is 66% higher than the average.