Print opportunities
Below, you can quickly get an overview of Børsen’s many sections, themes and magazines.
The newspaper
Section 1
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From Monday to Friday, Børsen’s section 1 focuses on business news and political decisions that impact on business life. Børsen brings news to decision-makers across Denmark and is a powerful advertising medium for both B2B and B2C.
- Benefit from the synergy between print and online (option for link)
- Get exposure alongside journalistic content that complements your brand
- Reach a target group with spending power
%
21% of Børsen’s readers who are active in business are CEOs or CFOs.
Børsen has 99.357 daily readers.
Børsen is the nationwide newspaper with the most equal distribution of readers east and west of the Great Belt; 63% live east of the Great Belt and 37% west of the Great Belt.
Børsen Weekend
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In Børsen Weekend, we provide readers with inspiration for life outside work and look more closely at everything from the latest fashions to the best restaurants and holiday destinations. In Børsen Weekend, you will reach a target group with spending power that is happy to pay extra to get the best.
- Benefit from the synergy between print and online (option for link)
- Get exposure alongside journalistic content that complements your brand
- Reach a target group with spending power
%
96% of Børsen’s readers are happy to pay extra for quality.
Børsen has 99.357 daily readers.
Børsen’s readers have a yearly personal income of 646.054 DKK on average
Property
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Børsen Property turns the focus onto news and trends in the commercial property market and gives a quick overview of the most interesting owner-occupied and investment properties.
- Benefit from the synergy between print and online (option for link)
- Get exposure alongside journalistic content that complements your brand
- Reach a target group with spending power
%
21% of Børsen’s readers who are active in business have been involved in the purchasing and rental of commercial properties within the past two years.
Børsen has 99.357 daily readers.
Børsen is the nationwide newspaper with the most equal distribution of readers east and west of the Great Belt; 63% live east of the Great Belt and 37% west of the Great Belt.
Børsen Residential Property
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In Børsen Residential Property, we provide readers with inspiration for all things home and garden, showcasing the latest fashions from home fairs and actual homes around the world. In Børsen Residential Property, you will reach a target group that, with incomes far higher than the average, has money to spend and freedom to act.
- Benefit from the synergy between print and online (option for link)
- Get exposure alongside journalistic content that complements your brand
- Reach a target group with spending power
%
90% of Børsen’s readers are interested in home design and interiors.
Børsen has 99.357 daily readers.
Børsen is the nationwide newspaper with the most equal distribution of readers east and west of the Great Belt; 63% live east of the Great Belt and 37% west of the Great Belt.
Børsen Cars
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Børsen Cars provides relevant content on cars and all things connected with the joy of motoring. In Børsen Cars, you will reach a relevant and valuable target group comprising business persons making decisions about company vehicles and private individuals looking to buy a new car.
- Benefit from the synergy between print and online (option for link)
- Get exposure alongside journalistic content that complements your brand
- Reach a target group with spending power
%
25% of Børsen’s readers who are active in business have been involved in the purchasing of personal cars, vans, lorries, trucks or internal transportation equipment within the past two years.
Børsen has 99.357 daily readers.
45% of readers would buy a brand-new car for DKK 400,000 or more if they were looking to purchase a car.
Børsen Travel
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Børsen’s readers love travelling and keep up to date on exciting travel destinations and trends. They are happy to pay extra for quality and, with incomes far higher than the average, can afford to do so.
- Benefit from the synergy between print and online (option for link)
- Get exposure alongside journalistic content that complements your brand
- Reach a target group with spending power
%
96% of Børsen’s readers are happy to pay extra for quality.
Børsen has 99.357 daily readers.
59% of Børsen’s readers are very/somewhat interested in travel.
Børsen Sustainable
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Børsen Sustainable is a weekly supplement. It spotlights companies’ ambitions and challenges in relation to achieving the UN’s 17 Sustainability Development Goals and society’s increasing demand for companies to take responsibility.
- Benefit from the synergy between print and online (option for link)
- Get exposure alongside journalistic content that complements your brand
- Reach a target group that is determined and ready to change
%
60% of Børsen’s readers are looking to reduce their carbon footprint. This equates to 59% of the population.
Børsen has 99.357 daily readers.
65% prefer to buy organic foods. This equates to 56% of the population.
Logistics
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In Børsen Logistics, we focus on current topics within the growing logistics industry and all the challenges and opportunities that arise in a global industry. Readers thus get inspiration and information to take business decisions.
- Benefit from the synergy between print and online (option for link)
- Get exposure alongside journalistic content that complements your brand
- Reach a target group with spending power
%
11% of Børsen’s readers who are active in business have been involved in the purchasing of forwarding, shipping and transport services within the past two years.
Børsen has 99.357 daily readers.
29% of Børsen’s readers who are active in business have been involved in the purchasing of private cars, vans, lorries, trucks or internal transportation equipment within the past two years.
Meetings & Conferences
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If you can provide the perfect meeting venue, we have readers who would love to hear about it. In Meetings & Conferences, we take a close look at the best meeting & conference facilities and the latest trends in the industry.
- Benefit from the synergy between print and online (option for link)
- Get exposure alongside journalistic content that complements your brand
- Reach a target group with spending power
%
96% of Børsen’s readers are happy to pay extra for quality.
Børsen has 99.357 daily readers.
38% of Børsen’s readers who are active in business have been involved in the purchasing of courses, seminars, conferences and training programmes within the past two years.
Top1000
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In Børsen Top1000, we take a close look at Denmark’s 1,000 biggest companies. Here you will reach the decision-makers of Danish business because Børsen is the newspaper with the largest proportion of C-level leaders among its readers.
- Benefit from the synergy between print and online (option for link)
- Get exposure alongside journalistic content that complements your brand
- Reach a target group with spending power
%
17% of Børsen’s readers are CEOs or CFOs.
Børsen has 99.357 daily readers.
Børsen is the nationwide newspaper with the most equal distribution of readers east and west of the Great Belt; 63% live east of the Great Belt and 37% west of the Great Belt.
Gazelle
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For 25 years, Børsen has been identifying and acclaiming the Gazelles – Denmark’s fastest growing companies. Following five Gazelle award ceremonies around the country, we bring out the Børsen Gazelle special section, in which we focus on these companies and how they create growth.
- Benefit from the synergy between print and online (option for link)
- Get exposure alongside journalistic content that complements your brand
- Reach a target group with spending power
%
17% of Børsen’s readers are CEOs or CFOs.
Børsen has 99.357 daily readers.
Børsen is the nationwide newspaper with the most equal distribution of readers east and west of the Great Belt; 63% live east of the Great Belt and 37% west of the Great Belt.
Tech
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Børsen Tech is a supplement in Børsen. It deals chiefly with Danish industry and technology, and presents possibilities and inspiration for the industry’s relevant players. In Børsen Tech, we focus on the whole value chain within Danish industry and technology – from development to final product – with each edition featuring a chosen theme centred on relevant industry matters.
- Leverage the synergy between print and online (option for link)
- Get exposure alongside journalistic content that complements your brand
- Reach a target group that is determined and ready to change
%
45% are interested in new technology, and 44.313 are happy to pay extra for the latest consumer technology.
Børsen has 99.357 daily readers.
27% are the final decision-makers when it comes to purchasing software, e-business solutions or external IT consultancy services.
Pleasure
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The lifestyle magazine Pleasure is aimed at the lover of life with the exclusive lifestyle and provides inspiration for everything from extraordinary cars and homes to absorbing culture and the latest fashion. Pleasure’s journalistic content and advertisements complement one another, giving the magazine a luxurious and inviting look.
- Benefit from the synergy between print and online (option for link)
- Get exposure alongside journalistic content that complements your brand
- Reach a target group with spending power
%
Pleasure’s readers have a personal income that is 59% higher than the average.
Pleasure has 75.577 readers.
90% of the readers are happy to pay extra for quality.
Pleasure Interiors
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In Pleasure Interiors, we provide readers with inspiration for all things homes and interiors. We explore the latest trends, the best buys and inspiring homes from around the world. In Pleasure Interiors, you will reach an exclusive target group that has money to spend.
- Benefit from the synergy between print and online (option for link)
- Get exposure alongside journalistic content that complements your brand
- Reach a target group with spending power
%
Pleasure’s readers have a personal income that is 59% higher than the average.
Pleasure has 75.577 readers.
87% of the readers are happy to pay extra for quality.
The World
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Børsen is the only medium in Denmark to publish the Danish version of The Economist’s annual magazine “The World in…”. The magazine takes an in-depth look at the events around the world that have been of greatest importance in the past year and what those events will mean for the coming year. The magazine features articles within the areas that are of most interest to Børsen’s readers.
- Benefit from the synergy between print and online (option for link)
- Get exposure alongside journalistic content that complements your brand
- Reach a target group with spending power
%
45% of Børsen’s readers are happy to pay extra to get the latest consumer technology.
Børsen has 99.357 daily readers.
Børsen’s readers have a yearly personal income of 646.054 DKK on average
Source: Kantar Gallup/Index Danmark full year 2024. All data is based on everyday publications.